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Article Directory submission

What are article submissions?

By far one of the most effective ways of improving your search engine rankings is through writing and submitting articles. But what are article submissions and just why are they so important?
What you need to do as a webmaster is write an article about something related to the subject of your website. For example, if you ran a website about sporting collectables you could write an article about how others could become collectors, or how to value items - basically anything you want to so long as it relates to your website topic. Somewhere in the article you include a link to your website, and you then submit your article to 'article directories' on the Internet. An article directory is a repository of lots of articles that people have submitted.

Why are they so effective?

For every article directory that publishes your article you'll get a link to your website (the link you included in your article), and also other websites might 'pick-up' your article to publish on their own website - meaning you get even more links. So the more directories you submit to, the more links you'll get. Of course, you need to write a good quality article so that your article is published by the directories.
The reason article submissions are so effective is because each article is published on its own unique webpage, meaning your link might be the only external link on that page, which gives your link full 'strength'. Also, because the article is based on the theme of your website your link is given even more strength.